SMS is still sexy!
By Bena Roberts
16 August 2007
GOMO News - Edgy Wireless News
http://www.gomonews.com/pushing_the_barrier/2007/08/chat-with-anams.html
The first time I met Jote Bassi was in London a good few years ago when I was with my boss at the time Eddie Hold. We went to a T-Mobile session in London dedicated to evangelising The T-Mobile MDA Pro (which I later re-named The Brick).
Jote is now Marketing Director at Anam an SMS company boasting cash SMS sending services and an SMS advertising service for operators similar to SMS adsense (partnered with Amobee).
OK this isn’t really my thing – but what Jote said sounded interesting. Basically SMS remains a killer service and if utilised effectively mobile operators can create, drive and develop ROI from mobile data. The new #Cash service (in collaboration with TR2 Communications) especially offers a mobile SMS banking service ideal for expats or immigrant works. Basically you sign-up for the service save contacts in your standard contact folder and then use the #Cash code to instantly send money in a secure mobile environment.
For more information please contact:
Patrick Smith
Sonus PR
anam@sonuspr.com
+44 20 7851 4890
